I used to charge £2,000+ for websites.
I’d build them, I’d launch them, and then I’d watch them slowly die. Clients couldn’t afford ongoing maintenance. They didn’t know how to update content. Their expensive sites became digital graveyards.
It was frustrating for them and heartbreaking for me.
The £2,000+ Problem
Here’s what happens with traditional web design:
Month 1-3: Your new site gets almost no traffic. Google’s still figuring out you exist.
Month 4-6: Traffic trickles in, but there’s no maintenance happening. You’re busy running your business.
Month 7+: Your site starts looking dated. Competitors overtake you.
Year 2: You need a redesign. Another £2,000+ please.
I’ve watched countless businesses go through this cycle. They invest heavily upfront, get minimal support afterwards, and watch their expensive website slowly become irrelevant. I wrote a full breakdown of what a website should actually cost if you want the honest numbers.
The problem isn’t the initial build. It’s what happens after.
The Maths Agencies Don’t Show You
Traditional Model:
- Upfront cost: £2,000+
- Annual hosting: £200
- Maintenance: £100/month (if you’re lucky)
- Updates: £75/hour as needed
- Year 1 total: £3,400+
Pay Monthly Model:
- Upfront cost: £0
- Monthly fee: £49
- Everything included: Yes
- Year 1 total: £588
That’s £2,800+ saved in the first year alone.
But here’s the real difference: by month 6, a properly maintained £49/month website will be generating more leads than a neglected £2,000+ site ever will.
What £49/Month Actually Gets You
This isn’t a stripped-down starter package. It’s a complete professional website:
- Professional design built on Astro (loads in 0.3 seconds, not 4)
- Curated keyword domain included (I catch these from daily Nominet drops)
- Hosting, SSL, and maintenance - all handled
- Same-day updates - email me, I make the change
- SEO foundation and Google Search Console setup
- Contact forms that actually generate enquiries
No CMS to wrestle with. No plugins to update. No “how do I change this image?” phone calls at 9pm.
You run your business. I run your website.
Live Examples You Can Click Right Now
I’ve built trade templates that are live and working. Real sites, real performance scores, real load times you can test yourself.
See them here: storebuilder.co.uk
These aren’t mockups. They’re the actual sites I build for tradespeople - electricians, plumbers, cleaners, roofers. Each one loads faster than your competitors’ £5,000 WordPress sites.
Who This Is For
Business owners who’ve been quoted thousands for a website and thought “there has to be a better way.”
Tradespeople who need local visibility but can’t justify £2,000+ before they’ve made a penny from it.
Anyone stuck on an outdated WordPress site from 2018 that nobody’s touched since the agency disappeared.
If you’ve been putting off your website because of the cost, this is the fix.
Two Options, No Hidden Tiers
Option 1: Pay Monthly (Most Popular)
£49/month - no upfront costs, cancel anytime.
Professional website, keyword domain included, hosting and maintenance, same-day updates. Domain transfers to you if I ever cease trading. No hostage situations.
Option 2: Buy Outright
£1,997 one-off payment - everything is yours.
Full source code and domain ownership. You manage hosting and updates going forward.
People almost always choose monthly. Not because they can’t afford the buy-out, but because the real value is having someone who keeps the site updated, optimised, and generating enquiries. The complete guide to pay monthly websites covers everything if you want the detail.
You wouldn’t service your own van just because you own it.
Want Monthly Marketing Too?
The £49 website gets you online. If you want to actively climb Google rankings, the Ignite package adds strategic SEO for £169/month - keyword targeting, content optimisation, and monthly progress reports.
Website + Ignite = £218/month total. Still less than most agencies charge for hosting alone.
The Offer
Free consultation. No obligation. Reply to this email or visit webuildstores.co.uk/website-design.
30-minute call to understand your business. Clear proposal with no surprises. If we’re a fit, your site can be live within 7 days.
No massive invoices. No technical headaches. No neglected website gathering digital dust.
Tony Cooper
We Build Stores
tony.cooper@webuildstores.co.uk
07963 242210
P.S. The trade templates page shows live Lighthouse scores. Run the test yourself - these sites score 95+ on mobile performance. Most agency WordPress sites struggle to hit 50. Speed matters for rankings, and speed matters for the person waiting for your page to load on their phone.
